Why you need a brand guide..
Can everyone find your brand's colors and logo assets? Your Brand Guide gives everyone easy access to your company's assets so your website, advertisements and other materials are all on point. Project a professional, reliable image and get your customers to easily recognize you so your marketing and sales investments are much more effective.
Does your company value excellence over speed, or speed over excellence? Service over cost or cost over service? The main thing that gets you in trouble is lack of consistency. Your brand guide gets everyone on the same page so you're consistently building the best features and offering the right messaging.
Perhaps your turnover is high.. you've got talented people leaving because it doesn't seem to be a good fit. Your brand guide not only builds a strong culture, but also acts as another screening tool for candidates so you can hire people who align with your culture and values.
Designed for You
Any 5-6 figure brand consultant would follow a proven framework to develop your brand's strategy. You will have meetings where they will walk you through the framework to get the essence of your brand on paper, then format it into a brand guide.
Instead of hiring a consultant, many founders and teams would rather be guided the same core framework, only in the form of an web app.
You are who we built this for. For a fraction of the expense of a consultant, you get a brand guide that will improve your velocity and foster loyalty among your team and customers.
You will have living, authoritative document that your team can easily access. Everyone from your designers to marketers to managers will take advantage of it to move your business to the next level.